Michelle J Raymond
LinkedIn for B2B
Growth Podcast.
Everything you need to know to get the most out of LinkedIn to grow your business. The show covers Social Selling, Branding, LinkedIn Content Creation, Thought Leadership and Employee Advocacy.
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Latest Episodes
From Consultant to Paid Community Builder - What You Need to Know First with John Espirian
John Espirian is a relentlessly helpful® LinkedIn® nerd, trainer and consultant who created his own paid community - Espresso+. We delve into the process John followed to move from a predominantly consulting and training business to a community leader. The key moments in this episode ar...
Business Gold: Awareness, Authority and Advantage with LinkedIn Pages with Lynnaire Johnston
The co-authors of the world's first and only book dedicated to LinkedIn Company Pages meet to discuss the significant changes they noticed in updating their book Business Gold. More importantly, where do they think the future of business page success lies? The key moments in this episode are : ...
Ultimate Guide to Improving Your LinkedIn Company Page Performace with Michelle J Raymond
This is your ultimate guide to improving your LinkedIn Company Page performance. This episode is for you if you want to grow your Page followers or get more reach and engagement. The second edition of the international best-selling "Business Gold - Build Awareness, Authority and Advantage w...

Michelle J Raymond
Listen in to my conversations with the best of the best on LinkedIn.
I've spent two decades in B2B sales, eight of these years as a specialist social seller and community builder on LinkedIn. If you want your business to grow you need to join me as I discuss the latest strategies for B2B growth.
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Featured Episodes

From Consultant to Paid Community Builder - What You Need to Know First with John Espirian









We Love Your Reviews
What People Are Saying
Actionable Content Every Time
I never miss an episode. It’s one of my favorite podcasts and has been instrumental in helping me level up my LinkedIn game. I always learn something new.
Finally a Real LinkedIn Expert!
Michelle, I'm a new listener and just heard the episode "How to Outsmart the LinkedIn Algorithm," which was fantastic. I found your LinkedIn perspective refreshingly aligned with my own beliefs. In today's digital age, it's all too easy to get caught up in the metrics, but your message confirmed what truly matters is authentic engagement and connection. I also loved your thoughts about people who quietly appreciate posts without necessarily liking or commenting. It's something I experienced firsthand after a conference. Many acquaintances approached me, congratulating me on providing great content, but they never liked or commented. Indeed, an "aha moment" that kept me posting over the past year. I'm so glad I discovered you on Social Media Examiner, where Michael Stelzner interviewed you on the topic, "Succeeding with LinkedIn Company Pages. Thanks for your valuable podcast! I've combed the internet to find a LinkedIn expert and even bought some training, but you're the real deal. I just bought your book and can't wait to dive in.
Social Media Manager and Content Creator
As someone who needs to create educational content, this episode was beneficial. I need to work on storytelling, and I appreciated hearing your guest’s insights. Thank you both for sharing your knowledge.
Excellent Strategic Podcast for LinkedIn
Michelle and her guests break down great insights and ways to grow your business. If you are using LinkedIn it is a must listen and if you are not, I’d suggest you get with the program and this podcast can help you get started.
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